Post by account_disabled on Mar 12, 2024 6:28:31 GMT
When they invented the car they never thought for a moment that an entertainment device could be included, because the car itself was the entertainment” . This is what Bruce Morton , a researcher at the Brain & Mind Institute at the University of Western Ontario, says . After some time, the radio was inserted, because the brain had begun to get bored and simple driving was no longer enough to engage it. According to the scholar there is no need to worry. Times change and we adapt. It's a natural response: we consume more information and "digest" it more quickly, and our appetite only increases. A study conducted by Microsoft in Canada has shown that our attention span has decreased by 4 seconds from 2000 to today, going from 12 to 8 seconds, falling below that of a goldfish which is stable at 9 seconds.
Adopters , the early users of social media, were enthusiastic about the medium. They paid India Mobile Number Data great attention to the contents produced by those who frequented social media, attention which has progressively decreased due to the brain trying to optimize time in order to obtain more and more information as quickly as possible. This dynamic explains many actions that users perform on sites and social media. The "patience windows" in which you wait for the page to load are increasingly shorter and those who have an e-commerce site know this well. Likewise, the contents that manage to attract the most audiences are the short ones. Snapchat , Instagram and Telegram limit the user and require him to be brief with photos, texts and videos and users love the speed of use.
![](http://www.houzzdata.com/wp-content/uploads/2024/03/India-Mobile-Number-Data-300x240.png)
The blog is losing appeal to an audience that wants to inform itself in a very short period of time: having to leave the platform where the preview is located, load the page and read content is tiring and expensive as well as slow. On this front, videos are also in difficulty. As the results of Reuters research demonstrate , ( www.digitalnewsreport.org ) people are willing to watch a long video only if it is entertaining, while if they want to get information they prefer the speed of a written text in which they can skip to the most interesting for them. We are dealing with an audience that has different needs than those of ten years ago. What worked then no longer works now. The time available to get a minimum amount of attention has been reduced by a third and, if you have read this far, you are not a goldfish, you are probably a mullet.
Adopters , the early users of social media, were enthusiastic about the medium. They paid India Mobile Number Data great attention to the contents produced by those who frequented social media, attention which has progressively decreased due to the brain trying to optimize time in order to obtain more and more information as quickly as possible. This dynamic explains many actions that users perform on sites and social media. The "patience windows" in which you wait for the page to load are increasingly shorter and those who have an e-commerce site know this well. Likewise, the contents that manage to attract the most audiences are the short ones. Snapchat , Instagram and Telegram limit the user and require him to be brief with photos, texts and videos and users love the speed of use.
![](http://www.houzzdata.com/wp-content/uploads/2024/03/India-Mobile-Number-Data-300x240.png)
The blog is losing appeal to an audience that wants to inform itself in a very short period of time: having to leave the platform where the preview is located, load the page and read content is tiring and expensive as well as slow. On this front, videos are also in difficulty. As the results of Reuters research demonstrate , ( www.digitalnewsreport.org ) people are willing to watch a long video only if it is entertaining, while if they want to get information they prefer the speed of a written text in which they can skip to the most interesting for them. We are dealing with an audience that has different needs than those of ten years ago. What worked then no longer works now. The time available to get a minimum amount of attention has been reduced by a third and, if you have read this far, you are not a goldfish, you are probably a mullet.